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K2: Only Facebook Fans Can See New Products

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July 29, 2011 (SEATTLE, Washington) - Effective immediately, K2 Skis has blocked its website (www.k2skis.com) for anyone that is not a fan of K2 on Facebook in an effort to gain more followers.  After becoming a fan, viewers will be treated to a sneak peek of all of K2’s 11-12 product offerings, including new ski graphics and designs featuring Rocker profiles.  This is a temporary block that will last for a brief period until the official launch of the site to the world on August 11, 2011.

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This move comes as no surprise from a brand that is recognized for its unconventional marketing tactics.  K2 is known for thinking (and existing) outside the box, as a brand that divides its focus equally between high quality products and fun in the outdoors.

Go to www.k2skis.com and become a fan of theirs on Facebook so that you can get the latest news and updates straight from the horse’s mouth.

Categories: Press Release

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One Response to “K2: Only Facebook Fans Can See New Products”

  1. Guillaume says:

    2012 K2 products (the complete range) have been online on many websites for months now… http://www.google.com/search?q=K2+2012+skis and are even for sale on evo and others.

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